Thursday, 3 March 2011

Final design of my logo


The market preferred this logo to the rest, before I made the necessary changes, the original logo was entertaining, the wording of PETA was nicely placed, a lot of people liked the writing being down the side of the logo instead of over the dog or on the jumper.

They also said that the logo could be improved by enlarging the size of the wording PETA. I then went back onto Photoshop and manipulated the logo so the lettering PETA, was bolder than it was before I edited it. By making this tiny change, I now think the logo appeals to the market more, as I took into account their advice when I researched it by putting it onto facebook.

By doing market research on logo's, it has really helped me to decide on which logo to choose and also what changes I can make to the logo which I felt as though got the best review by the public.

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